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Susie has been serving the Metro Atlanta real estate market since 2015, bringing nearly a decade of experience and a deep understanding of the communities she calls home.

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You listed your home, you prepared it, you priced it right, and then an offer comes in that makes you wonder if the buyer is even serious. Maybe it’s significantly under asking, maybe it’s just lower than you expected, but either way, the first instinct is usually frustration. That’s normal. A lowball offer can feel personal, especially when you’ve put time, money, and emotion into getting your home ready for the market.

Here’s the thing, though. Lowball offers are part of the negotiation process, and they don’t have to throw you off. They’re a tactic. The buyer is looking for a good deal, you’re looking for a fair price, and there’s usually room to meet somewhere in the middle that works for both sides.

When I sit down with my sellers, I always prepare them for the possibility that we may get an offer that doesn’t feel great at first. I’ve seen plenty of those initial offers get negotiated into strong deals that ultimately go under contract.

There are four ways I recommend responding when it happens.

1. Understand where the offer is coming from. Before you react, take a moment to think about why the buyer came in where they did. They may not be fully educated about the current market in North Atlanta, or they may not realize the true value of your property. Sometimes they’re testing your flexibility. Other times, they genuinely think their number is reasonable based on what they’ve seen. Knowing the motivation behind the offer gives you a much better starting point for your counteroffer and the space to respond strategically rather than emotionally.

2. Stay calm and collected. Buying and selling a home is one of the biggest financial decisions most people make, and when an offer doesn’t feel right, it’s completely normal to have a strong reaction. The sellers who come out of these situations in the best position are the ones who take a step back and respond thoughtfully rather than firing off a rejection. Staying grounded keeps the conversation open and puts you in control of where the negotiation goes next.

“I've seen plenty of initial lowball offers negotiated into strong deals that ultimately go under contract.”

3. Counter with confidence. This is where having a strong listing agent matters. When a buyer comes in, say, $20,000 under asking, you don’t just say no. A well-structured counter shows the buyer’s side that you’re open to negotiating while still protecting your position and the value of your home. It’s my job to communicate what makes your property worth what it’s listed for, whether that’s the location, the upgrades, or the condition, and to negotiate strategically on your behalf so we’re always in the strongest position possible.

4. Know when to walk away. Sometimes a lowball offer just isn’t worth your time. If the number is too far below your bottom line and the buyer isn’t showing signs of flexibility, it’s okay to politely decline and move on. If the buyer is serious, they’ll come back with something better once they understand you’re not going to settle. Walking away isn’t giving up on the sale. It’s protecting your position.

Lowball offers are going to happen, especially in a market where buyers are looking for every advantage they can find. The sellers who handle them well are the ones who understand the offer, stay calm, counter with confidence, and know when it’s time to move on.

If you’re thinking about selling in North Atlanta and want someone in your corner who’s been through these negotiations before, I’d love to help. Call me at 470-748-3349, email me at susie@susieuhlich.com, or visit blog.susieuhlich.com to get started.

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